The Tuning Engine
under the dashboard.
Every ad platform already optimizes itself. The Tuning Engine is what runs on top of that — the layer that catches the waste, fixes the leaks, and shifts budget to what's actually working. The part most agencies bill you to do by hand.
The honest version
“AI-driven” is table stakes. The real question is what your AI does that the platform's doesn't.
Google and Meta bid with machine learning out of the box. Claiming ML as a differentiator against the platforms that invented it is circular. So here's the actual line.
What the platform optimizes
Each platform optimizes toward the goal you set, using only the data it can see. It will happily spend your full budget hitting a target that's measured wrong, attributed wrong, or pointed at a funnel that leaks after the click.
Inside its own walls.
What the Tuning Engine optimizes
It reads spend, creative, landing pages, and conversions as one system — across channels — and crunches the data to find where money leaks between them. Then it fixes the inputs the platform can't see, so the platform's own AI finally aims at the right thing.
Across the walls.
The process · Audit → Build → Scale, tuned
Dyno. Tune. Boost.
Three stages. No “discovery phase,” no 90-day onboarding before anything moves.
Dyno
We put your account on the dyno and read where spend leaks — wasted queries, fatigued creative, broken attribution, funnel drop-off. You get the numbers before you spend a dollar with us.
Tune
We rebuild the parts that leak — funnel, tracking, creative, landing pages — and wire server-side measurement so the signal survives ad blockers and the platform AI gets clean data to optimize on.
Boost
Once it's clean, we scale what's working — more budget into proven channels and creative, with weekly reads on CPA so you scale power, not waste.
Under the hood
What the Tuning Engine actually does.
Four things, specifically. If a buyer asks “what's the AI,” this is the answer — not an adjective.
Cross-Channel Attribution Modeling
Reconciles platform-reported conversions against server-side truth, so double-counted and orphaned conversions stop steering your bids.
Creative Fatigue Detection
Tracks the decay curve on every creative and flags the exact point where spend keeps rising while return falls — before the platform burns budget proving it.
Query- & Placement-Level Waste
Surfaces the searches, audiences, and placements quietly draining budget — the ~15–20% leak a manual audit rarely has time to find.
Predictive Pacing & Lead Scoring
Scores leads on likelihood to close and paces spend toward the segments that actually convert — so you optimize to revenue, not form-fills.
The deliverable
The Dyno Report.
One page. Five prioritized fixes, each with the CPA impact attached. Yours whether or not you ever work with us.
A stat without a story is a claim. So the Dyno Report doesn't hand you a grade — it hands you a list you can act on, ranked by what it's worth:
- →What's leaking — Named, with the dollar figure
- →Why the platform can't see it — The gap in plain terms
- →The fix — What we'd change, in what order
- →Expected CPA impact — Per fix, not one vague headline
- →What it costs to wait — The price of doing nothing
// Numbers are account-attributed in the case studies, not decoration. Ask for the one closest to your spend band.
Engagement tiers
Run the Tuning Engine on your account.
Month-to-month. You own everything. Three tiers based on spend and scope — same engine under all of them.
01 //
Growth Engine
One channel, fully tuned. For accounts at $5K–$30K/mo in ad spend.
- Paid media management (1 channel)
- AI-driven bid optimization
- Attribution setup
- Funnel friction audit
- Monthly revenue-tied reporting
02 //
Most PopularRevenue Accelerator
Full Tuning Engine across all channels. Built for $30K–$200K/mo spend.
- Paid media management (up to 4 channels)
- Real-time ROAS optimization & alerts
- Full multi-touch attribution modeling
- AI lead funnel build + CRM automation
- Custom analytics dashboard
- Bi-weekly strategy calls
03 //
Enterprise
Bespoke AI engineering, unlimited channels, custom model development.
- All Revenue Accelerator features
- Custom AI model development
- Data pipeline & warehouse engineering
- Unlimited channel management
- SLA-backed delivery timelines
month-to-month · you own all accounts, data & assets · no setup fees
Put your account on the dyno.
We'll show you where the money's leaking before we ask for any of it. If the fixes aren't worth more than the engagement, don't run it.
$3,500 / $8,500 / Custom · month-to-month · you own everything